We realize that if we want to engage the patient/learner, we must reach them on a number of different messaging levels and with different formats. 3D posters are comprehensive pieces of exceptional educational value. The posters are very engaging and are designed to be used with patients. The 3D look causes people to examine them, and touch them. They are memorable, and stand out from other posters. They speak for themselves. They virtually...
The Lenticulars or motion cards are very effective because the education message is assimilated on different levels. They raise curiosity and virtually demand attention, to be held, manipulated, and the content considered. They can also allow continuous, indirect exposure to the educational message and your branding elements. We can develop any type of lenticular that you require to reach your particular audience. The motion style is appropriate for...
Children’s Storybook “Because I Love You…..Please Make Healthy Choices—how a daughter encouraged her Mom to stop smoking—for good” is a captivating and imaginative 54-page story about a Mom who decides to stop smoking with the encouragement of her young daughter. Her daughter lets her Mom know how serious smoking is, in a loving, gentle and caring way. Her daughter eventually becomes the catalyst for her Mom to stop smoking—for...
Booklets help patients better understand their particular condition and what they need to do to improve their own health. A wide variety of collateral material and styles are available to support and extend your relevant information. Please feel free to browse the Booklet by clicking on the...
Save professionals’ valuable time. Co-published with a professional/consumer endorsement. Written in layman’s language by a team of medical professionals and tested by healthcare professionals. Complex medical terminology is simply explained. 64-80 page, 5”x7” perfect bound books – 4 color process with the potential to produce complementing tear sheets, diaries, posters or other material as required. Presented in an easy-to-follow graphic...
www.TRANSFORM-ABLES.com TRANSFORM-ABLES are a completely new product and a revolution in education.TRANSFORM-ABLES are the new memorization tool of the 21st century. When you consider children today, and the media-technology they interact with, traditional memory flashcards don’t have much zing. And in today’s educational environment, capturing the attention of children is challenging and yet of paramount importance. There is now a striking...
MacLean Communications specialize in marketing through education—patient education.
We can offer all the typical advertising agency capabilities but the driving force behind all our work is our patient education knowledge.
For the past 20 years, our expertise has been in patient education. We are a group of health educators who know the value of quality patient education. Our educators know that quality patient education is the cornerstone of strong marketing of a product. We help to capture the relevance of your key message for patients.
Learn MorePatients and Healthcare professionals may not readily identify what has gone into a successful piece—they just know that it gets used and the patients seem to understand the information. That is our measure of success. We understand that even a single insignificant change can make the difference between patient understanding and missing the mark. All our information for patients reflects your core educational message; the patient takes away the important information you want them to remember.
All our pieces are custom-designed pieces to meet your objectives for patient education.
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